Ställer mig gärna längst fram i ledet med flying flags för detta. Uppmana alla ni ser med ett glas i näven att göra samma sak. För egen del hoppas jag kunna trycka brandtal om saken i de sammanhang jag kommer åt
Hasse
Uppmaning
-
rvh
- Inlägg: 2191
- Blev medlem: tis mar 15, 2005 8:43 pm
Uppmaning
Jag måste säga att jag håller med Malt Maniacs till 100%. Självklart pratar vi om Malt Whisky. Glöm allt vad Pure, Vatted eller Blended heter. Är det inte Malt Whisky från ETT destilleri så heter det Malt Whisky. Solklart! Begreppet Single Malt Whisky blir då dessutom ännu tydligare för konsumenten.
Så jag har självklart också skrivit på!
Så jag har självklart också skrivit på!
-
Benke Olsson
- Inlägg: 3810
- Blev medlem: fre apr 23, 2004 8:49 pm
Uppmaning
Förutom att skriva under uppropet, så mailade jag SWA också och framförde mina personliga protester emot galenskaperna.
Idag fick jag svar från David Williamson som är Public Affairs Manager hos SWA.
Han skriver:
Dear Mr Olsson
Many thanks for your email. We're delighted to hear of your interest in Scotch Whisky and thank you for taking the time to highlight your views on the term 'Blended Malt Scotch Whisky'.
The SWA strongly supports the aims of the UK Government's draft Scotch Whisky Regulations, which will introduce a broad range of measures. We believe these measures will help to tackle deceptive practices and ensure consumers worldwide receive clear, consistent and accurate product information about what they are buying. At the same time, the Regulations will introduce even stronger legal protection for Scotch Whisky from unfair competition. For example, for the first time, this will include formal legal protection of the regional names traditionally associated with Scotch Whisky production, such as 'Islay' and 'Speyside', as well as introduce rules to prevent the misleading marketing of Single Malts.
You note your opposition to one aspect of the package of proposals - the industry's choice of the term 'Blended Malt Scotch Whisky' to describe a blend of two or more Single Malt Scotch Whiskies that have been distilled at more than one distillery.
There was indeed considerable discussion across the industry about what term to use for this category. After examining various options and widespread consultation of SWA members and non-members, and following discussions with Government, it was agreed that the most appropriate description is 'Blended Malt Scotch Whisky'. Our members believe the term accurately describes what the product is, in a manner which is understandable to consumers worldwide and consistent with EU law. Research into the term showed that consumers understand that 'blending means mixing' and that blending is generally understood as meaning 'more than one'. A number of brands have, of course, already changed their labels to use the description and there is no evidence of any resulting consumer confusion.
The Association would agree that, in parallel with the introduction of the new rules, there is a need to explain the full range of measures that are being introduced and to promote consumer understanding of the changes. Indeed, the changes present an important opportunity to grow understanding of Scotch Whisky internationally, including in Sweden. That is certainly the intention of the SWA and its members in the coming months.
Many thanks again for taking the time to send us your comments. Please don't hesitate to contact me if you have Scotch Whisky related enquiries in the future.
Best regards
David Williamson
Public Affairs Manager
Government & Consumer Affairs
Scotch Whisky Association
20 Atholl Crescent, Edinburgh, EH3 8HF, United Kingdom
w: www.scotch-whisky.org.uk
Så de tycker alltså precis tvärt emot oss
.
Varför blir jag inte förvånad?
Idag fick jag svar från David Williamson som är Public Affairs Manager hos SWA.
Han skriver:
Dear Mr Olsson
Many thanks for your email. We're delighted to hear of your interest in Scotch Whisky and thank you for taking the time to highlight your views on the term 'Blended Malt Scotch Whisky'.
The SWA strongly supports the aims of the UK Government's draft Scotch Whisky Regulations, which will introduce a broad range of measures. We believe these measures will help to tackle deceptive practices and ensure consumers worldwide receive clear, consistent and accurate product information about what they are buying. At the same time, the Regulations will introduce even stronger legal protection for Scotch Whisky from unfair competition. For example, for the first time, this will include formal legal protection of the regional names traditionally associated with Scotch Whisky production, such as 'Islay' and 'Speyside', as well as introduce rules to prevent the misleading marketing of Single Malts.
You note your opposition to one aspect of the package of proposals - the industry's choice of the term 'Blended Malt Scotch Whisky' to describe a blend of two or more Single Malt Scotch Whiskies that have been distilled at more than one distillery.
There was indeed considerable discussion across the industry about what term to use for this category. After examining various options and widespread consultation of SWA members and non-members, and following discussions with Government, it was agreed that the most appropriate description is 'Blended Malt Scotch Whisky'. Our members believe the term accurately describes what the product is, in a manner which is understandable to consumers worldwide and consistent with EU law. Research into the term showed that consumers understand that 'blending means mixing' and that blending is generally understood as meaning 'more than one'. A number of brands have, of course, already changed their labels to use the description and there is no evidence of any resulting consumer confusion.
The Association would agree that, in parallel with the introduction of the new rules, there is a need to explain the full range of measures that are being introduced and to promote consumer understanding of the changes. Indeed, the changes present an important opportunity to grow understanding of Scotch Whisky internationally, including in Sweden. That is certainly the intention of the SWA and its members in the coming months.
Many thanks again for taking the time to send us your comments. Please don't hesitate to contact me if you have Scotch Whisky related enquiries in the future.
Best regards
David Williamson
Public Affairs Manager
Government & Consumer Affairs
Scotch Whisky Association
20 Atholl Crescent, Edinburgh, EH3 8HF, United Kingdom
w: www.scotch-whisky.org.uk
Så de tycker alltså precis tvärt emot oss
. Varför blir jag inte förvånad?
-
paer
- Inlägg: 1648
- Blev medlem: lör jul 07, 2007 2:09 pm
Uppmaning
robertk skrev:Problemet med "Vatted" är att ingen icke-initierad person har en aning om vad det betyder.. kolla in vad vi MM's föreslår som alternativ på Whiskyfun eller på Malt madness. Enklare än så blir det nog inte!
mvh, Robert
Tyckte bara att om man läste Robin Tuecks brev ovan så verkade det bli såhär rörigt om man inte använder Vat
malt = vatted
single malt = well :-)
single cask malt = vatted, och det är här jag tycker det blir helt fel
single cask single malt = är det en benämning vi kommer få?
Tycker 'Blended malt' för ihopblandningar lite hipp som happ och 'Vatted mal' för blandningar av single malt och slutligen 'Single Malt' för ren malt bara blandad med vatten och karamell och sådär :-)
Risken är annars att man åter igen hamnar i en situation där Amerikanernas och Irländarnas ändring av stavningen är befogad.
off topic:
Visst är karamellfärg cancerogent, men jämfört med resten av allt cancerframkallande i sammanhanget så är det inte mycket att skriva på flaskan om.
